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Research Methods

Week 3: Qualitative Research (Part 2)

Qualitative data collection, interviews, observation, coding, data analysis, and validity/reliability based on the lecture notes.

Question 5 of 30

Why does qualitative research often focus on fewer sites or individuals?

Pick one: press 1-4 on your keyboard or click an option.
A

Because ethics rules forbid large samples in qualitative research

B

Because qualitative research is always cheaper than quantitative research

C

Because the goal is statistical generalization to a broader population

D

Because the focus is on rich data that elucidate the specifics at work rather than probabilistic generalization