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Strategy

Lecture 5-6: Business & Corporate Strategy

Exam-prep quiz covering business-level strategy, generic strategies, productivity frontier, platforms, diversification, vertical integration, internationalization, and non-market strategy.

Question 29 of 70

According to the lecture, why can Instagram-style apps differentiate more easily than Uber-style apps?

Pick one: press 1-4 on your keyboard or click an option.
A

Instagram owns all smartphones used by its users.

B

Uber has no network effects, while Instagram does.

C

Uber is a pipeline, while Instagram is always a conglomerate.

D

Instagram users spend longer in the interface, so interface and experience can matter more.