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Strategy

Lecture 5-6: Business & Corporate Strategy

Exam-prep quiz covering business-level strategy, generic strategies, productivity frontier, platforms, diversification, vertical integration, internationalization, and non-market strategy.

Question 60 of 70

Sort each non-market strategy feature into CPA or CSR.

Drag each statement into the correct group.

Sort every statement: place all cards into a group, then check your answer.

Statements

8

Drag each statement into the correct group.

Targets informal institutions such as society, norms, and public opinion

Goal is to change the rules of the game

Uses lobbying, donations, and board ties

Key concept: social license to operate

Key concept: regulatory capture

Targets formal institutions such as government, regulators, and courts

Goal is to build legitimacy

Uses ESG, DEI, and sustainability initiatives

Corporate Political Activity (CPA)

0

Drop matching statements here.

Drop statements here

Corporate Social Responsibility (CSR)

0

Drop matching statements here.

Drop statements here