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Strategy

Lecture 5-6: Business & Corporate Strategy

Exam-prep quiz covering business-level strategy, generic strategies, productivity frontier, platforms, diversification, vertical integration, internationalization, and non-market strategy.

Question 60 of 70

Sort each non-market strategy feature into CPA or CSR.

Drag each statement into the correct group.

Sort every statement: place all cards into a group, then check your answer.

Statements

8

Drag each statement into the correct group.

Key concept: social license to operate

Uses lobbying, donations, and board ties

Goal is to change the rules of the game

Goal is to build legitimacy

Key concept: regulatory capture

Uses ESG, DEI, and sustainability initiatives

Targets informal institutions such as society, norms, and public opinion

Targets formal institutions such as government, regulators, and courts

Corporate Political Activity (CPA)

0

Drop matching statements here.

Drop statements here

Corporate Social Responsibility (CSR)

0

Drop matching statements here.

Drop statements here